36,640 people died in motor vehicle crashes in 2025. Drivers struck and killed an estimated 6,732 pedestrians. Each year, roughly 4.5 million people sustain traffic-related injuries.

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More than 90% of traffic accidents that causes injuries and fatalities are driven by human error and behavioral factors. That lets us know that a vast majority of accidents are avoidable. The National Safety Council pushes for a "preventable" mindset to lower the risk of traffic-related incidents nationwide. Changing people's mindset when driving is a strategy we totally agree with. Our goal is to transform the thought processes that generally lead to traumatic traffic accidents. Putting safety first is the key. 

You can help.